Creating an amazing About Me page is your opportunity to connect with your readers. It’s when you’re going to sell yourself, because no one else is going to do it for you!
Remember that this is what YOU want people to know about YOU.
Here are some tips to help you get started.
About Me Tip #1: Your Background
Tell them a little bit about yourself. Where are you from? What are you interested in? What is your educational background? This will help them understand a little more about who you are.
You don’t – and shouldn’t – tell people your exact location but rather keep it general to the city you’re currently living in. You can also include information about where you’re from originally, some background on your life, hobbies, schooling, etc.
Your goal here is to tell the story of your life in a way that will grab your reader’s attention and help them connect to you as a person.
About Me Tip #2: Your Brand Statement
Remember your brand statement. A brand statement is your elevator pitch, which tends to be more focused on your value proposition. Think of it this way… A brand statement is what someone should know about you before you walk in a room.
Brand statements are often used in other professional communications about you such as your LinkedIn page or resume. Take this opportunity to give readers an insight into your work goals, priorities and strengths.
Again, this is your opportunity to connect and sell yourself. Show them what you offer that no one else can.
About Me Tip #3: Your Blog
Tell them a little bit about what they can expect on your blog. What kind of content are they going to see? When are you going to post? How are you going to respond to comments and interact with your audience?
Readers will want to know what they can expect from your blog and the types of content you’re going to create. Here is where you’ll want to talk a bit about the subject of your posts and perhaps why this is important to you. For example, if your blog is about cooking, why do you love it so much? This will set reader expectations about what you’ll be writing about.
You’ll also want to share some information about your posting schedule so readers can anticipate your next, great post. If you’ll be sharing content on your social medias, tell them when and where! The more you can help them understand how you manage your content, the more likely they are to keep coming back for more.
Bonus Tip!
Here’s a bonus tip: Make sure you include a great picture of yourself!
Your picture should be current and professional, but not stuffy. It doesn’t have to be as formal as a professional head shot but it shouldn’t be something unrecognizable either. Do not post a photo where they can’t identify who you are! We all love a good baby picture but this isn’t the place for that.
What you want is a photo with some personality… Your personality! If you were to walk into a room today, would someone recognize you from your About Me photo?
You want readers to connect with you on a personal level, and they will do that if they can see who you are.
Formatting and Some Examples
How you want to format your page is entirely up to you. You can use some creative freedom here and really show your personality.
Here are a few examples for inspiration:
You can also check out my About Me page here. You might notice that I also include my blog Social Media Policy on my About Me page. Check out Creating a Social Media Policy for Your Personal Accounts to read more about creating one for yourself.
If you enjoyed this post and want more blogging tips, you might be interested in reading Seven Steps to an Awesome Blog Post and Project Planning for Bloggers.
It’s now time for you you to get writing! Enjoy the process, be friendly and approachable. Above all else, remember that you are trying to connect with your audience!
Is there a specific piece of information your think is important to include in an About Me page? Tell us about it in the comments below.
Happy writing!
